• German-based enterprise software vendor Software AG held an innovative virtual product release event on October 10th, which focused on new capabilities across its portfolio.
• Of particular interest were new capabilities of its IoT platform, Cumulocity IoT, which are aligned with the industry, as vendors seek to move up from connectivity management to edge computing, application enablement, and advanced analytics.
Software AG’s Cumulocity IoT platform, acquired by the software vendor in March 2017, has maintained its solid reputation for connectivity and device management. It is sold directly to enterprises but is also provided to businesses through reseller agreements with operators such as Deutsche Telekom and Telefonica, value-added reseller Tieto, and Siemens, the latter of which uses it for the device connectivity element of its Mindsphere solution. But while the platform gets good technical reviews, it has often been relegated to “also-ran” status when compared to competing platforms from the likes of enterprise heavy-hitters SAP, IBM, and Microsoft, industrial expert PTC, and hyperscale cloud services providers Google and AWS.
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