IBM’s Genius of Things: The Vendor Lays Out Its Portfolio for Industrial IoT

Kathryn Weldon – Research Director, Business Network and IT Services – Americas

Summary Bullets:

• IoT solutions providers often struggle to assemble a set of offerings that allow customers to extract maximum benefit from the IoT, let alone provide a full stack of solutions from consulting to software to platforms to vertical solutions.

• IBM has the benefit of its Rational and Maximo software, already used by hundreds of companies in manufacturing, automotive, insurance, and defense, and repurposed/expanded to exploit IoT data to improve product design and operations.

IBM’s Genius of Things event in Boston earlier this month described in detail IBM’s solution set and roadmap for the Industrial Internet of Things (Watson IoT), along with insights on its positioning and differentiation, illustrated with customer examples. IBM has an impressive IoT portfolio that focuses on three areas: engineering connected products, driving operational excellence, and finding and sustaining differentiation. All three leverage elements of existing software products (primarily Rational application development tools and Maximo asset management software) that have been repurposed for the IoT or perhaps more accurately have been expanded to work with the diverse kinds of data that can be collected with IoT technology and analyzed in back office systems. In addition the vendor is using next-gen enablers such as AI, AR and Blockchain to provide differentiation. IBM is also aiming to deliver a full set of Digital Twin/Digital Thread solutions, which provide detailed 3D representations of a “thing” or connected product to aid in product design and continuous improvement, development, training, maintenance, usage simulations, and marketing demonstrations.
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