RhoMobile Seeks Mind Share, Enterprise Developers Under New Parent Company

Charlotte Dunlap
Charlotte Dunlap

Summary Bullets:

• Motorola goes from internal MEAP focus to support external non-Motorola devices/solutions

• Backend integration and hosted cloud are at the core of its new strategy

After losing significant mind share in the MEAP market space due to an internal focus on core Motorola products, RhoMobile, now operating under the wing of Zebra Technologies, has a new go to market strategy. It plans to take on competitors through its mature platform with an emphasis on backend integration, IoT focus, and strong channel partnerships. Continue reading “RhoMobile Seeks Mind Share, Enterprise Developers Under New Parent Company”