Summary Bullets:

• The Zoom Revenue Accelerator updates combined with the pending acquisition of the Common Room platform will provide Zoom with complete coverage of the sales cycle.
• Providing support for the sales process represents a ‘new frontier’ that vendors are exploring and one that should ripen quickly.

Zoom announced general availability of three updates to its Zoom Revenue Accelerator (ZRA) feature, which helps sales teams close deals by analyzing customer interactions using AI. The updates consist of ‘Sales Roleplay,’ which provides practice simulations of customer conversations; ‘Sales Assist’, which includes real-time deal guidance to keep reps focused as they engage the customer; and ‘Ask ZRA’, which allows both reps and managers to perform natural language queries on conversation data post-discussion with the customer.

Continue reading “Zoom Has Upped the Ante in Supporting Sales Teams” →