Microsoft Ignite 2024: There is Much More than Meets the Eye

G. Willsky

Summary Bullets:

  • By marrying team collaboration and productivity tools, Microsoft has achieved a degree of differentiation that is largely unmatched.
  • Microsoft would be wise to integrate its team collaboration and contact center capabilities.

Last week, Microsoft held its annual ‘Ignite’ event, a showcase for enhancements across the entire Microsoft portfolio. Not surprisingly artificial intelligence (AI) occupied center stage. A portion of the enhancements unveiled impacted team collaboration/hybrid work.

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HCLTech Builds Customer Confidence by Offering Outcomes-based Pricing Models for Generative AI (GenAI)

R. Bhattacharyya

Summary Bullets:

• HCLTech is taking a wise approach to building customer confidence in its GenAI services by offering outcomes-based pricing models.

• Tying compensation to performance, which can include KPIs and ROIs, is a logical next step.

GenAI is considered the most disruptive technology in the market today. Momentum is strong, with the market opportunity expected to grow from $2.8 billion in 2023 to $75.7 billion in 2028, a CAGR of 94%, as projected by GlobalData’s latest forecast. Enterprises across a range of industries are eager to harness the benefits of GenAI in a wide variety of use cases. The technology can be used to support customer service and marketing initiatives, improve operational efficiency, enhance security and fraud prevention measures, modernize applications, and much more.

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Nokia Shows it Wants to Better Engage Developers with the Acquisition of Rapid Technology Assets

S. Soh

Summary Bullets:

• Nokia’s Acquisition of Rapid’s Technology Assets: The move helps to boost Nokia’s Network as Code (NaC) product development and go-to-market efforts.

• Focus on Developers and API Ecosystem: Nokia is making headway in reaching more developers and expanding its API partner ecosystem.

Communications service providers (CSPs) have been looking at ways to monetize their networks, especially with their huge investments in 5G. One way Nokia has been working alongside CSPs is to simplify the way developers can extract the network capabilities exposed through programmable interfaces and embed them into their applications. This led to the launch of Nokia’s NaC platform in 2023, which provides non-telecoms-specialist developers access to industry standard APIs as well as sample code, SDKs, a development sandbox, and analytics. The aim is to help drive innovation leveraging CSP networks to create new consumer, enterprise, and industrial applications.

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