Vodafone Delivers Marketing Innovation With V-Hub

R. Pritchard

Summary Bullets:

• V-Hub offers a range of online advice help from digital experts to help SMBs and SOHOs make the most of technology to optimize their businesses.

• Vodafone’s V-Hub is proving popular with small business customers and has helped improve its Net Promoter Score by 18 points, providing extra customer lifetime value.

Vodafone’s update on progress with its V-Hub business customer portal was very positive and should be seen as a rare telco success story when targeting the market for smaller business customers. For example, across the countries where V-Hub has been rolled out, Vodafone Business has seen an average NPS (Net Promoter Score) improvement of 18 points since launch.

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