Digital Acceleration – For When Digital Transformation Is Too Slow

G. Barton
G. Barton

Summary Bullets:          

  • Digital acceleration implements short-term tactical changes over longer-term strategic projects.
  • Digital acceleration is a response to changing customer demands, not just COVID-19.

Digital transformation has been an industry catchphrase for some time now.  Its definition is both vague and changeable, but it speaks to using technology to improve internal processes within an enterprise to deliver cost savings and/or improved performance.  It encompasses a wide range of technologies including cloud, SD-WAN, collaboration, IoT, 5G, blockchain, AI, and SaaS. 

However, there is a new buzz phrase on the block: digital acceleration.  So, is there a difference between digital transformation and digital acceleration?  The ‘helpful’ answer to that is ‘yes and no.’  The intentions of both digital transformation and digital acceleration are the same, as are the technologies involved.  The big difference is in methodology. Continue reading “Digital Acceleration – For When Digital Transformation Is Too Slow”