- MEAP vendors are focused on IoT platforms and user experience (UX) technologies, which aim to help enterprises reach new markets according to the usability of their mobile apps and their ability to connect things.
- Low-code development platforms leverage the infrastructure strengths of public clouds, such as IBM Bluemix and Microsoft Azure, to create mobile apps that analyze and respond in real time.
The role of mobile enterprise application platforms (MEAP) and mobile services continues to evolve, not only as a significant component of business transformation projects, but also as a means for extending current business app use. What began as technology to support desktop web experiences subsequently moved to omnichannel, mobile-first, and cloud-first experiences. MEAP is now at the crux of connecting devices – mobile and otherwise – as well as serving as the UX backbone that will empower a broader group of stakeholders, from savvy developers to non-coding business users. The technology spans both front-end mobile app and website design frameworks as well as backend integration services. The role of mobile app platforms is maturing into one that connects people, devices, and data, while helping to drive business-transforming marketing programs. (For further reading, please see: Competitive Landscape Assessment: Mobile Enterprise Application Platforms (MEAP), October 21, 2016). Continue reading “Mobile App Platforms’ Role Continues to Evolve in API, IoT Era”