Summary Bullets:

• RingCentral is playing catch-up to competitors such as Zoom, Slack, and Microsoft, which already offer freemium plans.
• Offering a freemium plan is a double-edged sword, but there are steps RingCentral can take to avoid pitfalls.

RingCentral just introduced RingCentral Glip Pro, a freemium version of RingCentral Glip. RingCentral Glip Pro combines RingCentral Video videoconferencing introduced in April with team messaging, file sharing, contact, task, and calendar management capabilities. Offering a freemium plan enables RingCentral to close a gap with competitors. However, providing a freemium offer also presents potential pitfalls. Fortunately, there are steps RingCentral can take to avoid mishaps. Continue reading “RingCentral Jumps on the Freemium Bandwagon with RingCentral Glip Pro” →