HPE Sets Out to Master the Edge While Extending Managed, Metered IT Consumption to Hybrid Cloud

C. Drake

Summary Bullets:

• HPE’s new EdgeLine portfolio enhancements will enable customers to run storage-intensive applications and additional core data center functions within remote edge locations.

• HPE’s new GreenLake Hybrid Cloud offering will appeal to hybrid cloud customers that struggle with things like cost and management complexity but won’t disrupt the wider market.

At its Discover event in Las Vegas a last week, Hewlett Packard Enterprise (HPE) unveiled several new solution updates and strategic initiatives which, it believes, will transform the way businesses consume, deploy and operate data center technologies. First, HPE announced plans to invest US$4 billion over the next four years to develop technologies that support enterprise edge computing. Edge computing promises to transform the way data centers are deployed and managed and the type of workloads they support. It enables the operation and allocation of enterprise IT resources – including compute, storage, networking, data management, and analytics – at locations that are closer to the points of data generation, and to the end users of digital content and applications.

HPE already has a number of products that support enterprise edge computing initiatives. These include its EdgeLine hyperconverged infrastructure systems, which are specifically designed for deployment in remote locations, often far from central data centers. In Vegas, HPE revealed that it was increasing the storage allocation available on its EL1000 and EL4000 models, from 4TB to 48TB, thanks to a new hardware add-on. The additional storage will allow EdgeLine to support more storage-intensive use cases at the edge of enterprise networks, including databases, artificial intelligence, and video applications. In addition, HPE announced that it had validated several enterprise software stacks for use with the EL1000 and EL4000 systems, including VMware, Microsoft SQL Server, SAP HANA and Citrix XenDesktop. By validating entire software stacks, rather than lighter, tailored versions, HPE aims to help customers run virtualization and compute functions at the network edge with the same tools they use in their primary data centers.
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Consumerization of IT: Channel Partners Need to Adapt or Die

T. Banting

Summary Bullets:

• Public cloud services threaten traditional channels that have hitherto made their revenue through hardware and the service costs to design, install and maintain premises-based solutions.

• Integrators now need AV experience, networking and security expertise, plus the ability to code and customize apps to suit a customer’s workflow.

A persons’ consumer experience with technology continues to impact their expectations regarding the technology they use at work. This consumerization of IT (or CoIT) trend radically affects the collaboration and communications market, as vendors rapidly adapt to the new reality of a mobile-first, user-focused, and as-a-Service world. This highly influential trend predominated the recent InfoComm 2018 event in Las Vegas earlier this month, where over 200 collaboration and communications vendors exhibited and participated in educational sessions and panels. Partners that can’t adapt will be left behind and face irrelevance; consequently, this creates turbulence and opportunity for the industry and its ecosystem of suppliers.
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