Do Social Networks Really Understand Relationships?

Brad Shimmin
Brad Shimmin

Summary Bullets:

  • Despite a gaggle of tools such as liking, following, and friending, enterprise social networks still struggle to derive meaning from the ever evolving nature of actual, human associations.
  • In order to truly capture a user’s social graph, our software must accommodate the more malleable aspects of our human nature, such as bias, contradictions and even multiple personalities.

All movie actors are separated from Kevin Bacon by no more than six films. If you don’t believe me, just try your hand at the “Six Degrees of Kevin Bacon” game. However, as staggeringly interesting as this may be, how valuable is such knowledge? Continue reading “Do Social Networks Really Understand Relationships?”